Intimate wash
An everyday product that customers buy again and again. Gentle, suitable for the whole family.
Pharmacies
Pharmacy private label skincare under your pharmacy’s name
A pharmacy private label skincare line with your name on the label: sensitive-skin care, intimate hygiene, creams and gels to recommend at the counter. We make it in Pomezia, near Rome, Italy, from 500 units per SKU, with the documents ready for sale in the EU.
Why an own-brand line for your pharmacy
People come into a pharmacy for advice. If the product you recommend carries your name, that advice turns into loyalty: customers come back to you to buy it again, because they cannot find it anywhere else. This works for an independent pharmacy and for a chain with dozens of branches.
- Trust: your pharmacy’s name is already known locally, and the product inherits that credibility
- Margin: on your own product you set the retail price, without a brand owner’s price list and trading terms
- No price comparison: the same product is not sold in other pharmacies or online, so it stays out of discount wars
- A consistent range: you choose the products, based on what your customers ask for most
Your actual margin depends on the formula, the packaging and the quantity you order. With our quote we give you the cost per unit, so you can compare it with what you pay today for the brands you stock.
Dermocosmetics: the right positioning for the pharmacy counter
The pharmacy is where people look for gentle products designed for sensitive or reactive skin. That is the kind of product we work on most: dermocosmetics for sensitive skin is one of our main areas, along with creams and gels.
On the pack you can only state what has been proven. That is why tests for claims, meaning statements about efficacy or tolerability such as «dermatologically tested», are carried out by external labs chosen according to the claim, for a neutral assessment. We explain more in our guide to cosmetic claims and testing.
A starter line for your pharmacy
You do not need to start with twenty products. A starter line of four SKUs covers frequent needs and shows you what sells. For example:
Hand cream
In demand all year round, especially in winter. Easy to keep near the till.
Soothing gel
For red or irritated skin. Gels are one of our particular strengths.
Face cream
Moisturising, for sensitive skin. This is the product that sets the tone for the whole line.
We start from more than 300 ready formulas: you receive samples straight away to try with your staff. If you want a formula of your own, we develop it in our laboratory and send you samples in about two weeks.
Restocking without a full stockroom
The minimum order is 500 units per SKU, that is, per product in one format. For a single pharmacy that can be several months of stock. So we can keep the goods in our warehouse and ship them to you when you need them, under an arrangement tailored to you.
If you run several pharmacies or belong to a group, we ship to your central warehouse; deliveries split across individual branches are assessed case by case. See how logistics and storage work.
Compliant documents for the EU and the UK
A cosmetic can only be sold in the European Union if it complies with Regulation (EC) No 1223/2009. We take care of it:
- CPNP notification: registration of the product on the EU Cosmetic Products Notification Portal, before it goes on sale
- Product Information File (PIF): prepared with in-house expertise and external regulatory experts, including the safety assessment by a qualified safety assessor
- Batch testing: every batch is tested by our laboratory and by external accredited labs, including for heavy metals
- Traceability: every batch has a code, useful if a customer asks about a product
Labels must be in the language or languages required in each country where you sell, and our designers prepare them accordingly. For pharmacies in the UK, SCPN notification (Submit Cosmetic Product Notification) and a UK Responsible Person are available through our partners. Full details are on our EU and UK compliance page. We are ISO 9001:2015 certified and produce according to GMP (ISO 22716), the good manufacturing practice for cosmetics.
Frequently asked questions
How many products do I need to start a pharmacy own-brand line?
Just one is enough. The minimum order is 500 units per SKU. Many pharmacies prefer to start with three or four products so they have a small, recognisable line on the shelf.
Can I also sell my pharmacy’s line online?
Yes. The product is a notified cosmetic and can be sold over the counter and in your online shop. If you also want to sell on Amazon, see our page for e-commerce and Amazon sellers.
How long does it take to get the products on my shelves?
Delivery is 4–6 weeks from order confirmation. Confirmation comes once you have approved samples, packaging and artwork.
Who prepares the label with my pharmacy’s name?
Our in-house designers. They prepare the label and carton with your brand and all the information required by law, in the languages of the countries where you sell, and follow the work through to print.
Can I put «dermatologically tested» on the pack?
Yes, if the test has been carried out. We entrust it to an external lab chosen according to the claim, and show the cost of the test in our quote.
Can you supply pharmacies in the UK?
Yes. We produce in Italy, and for the UK market SCPN notification and a UK Responsible Person are available through our partners. Customs documents and costs for shipments to the UK are assessed case by case.
How much does a pharmacy private label line cost?
It depends on the formula, the packaging and the quantities. Once we understand which products you need, we send you a quote with the cost per unit.
Put your own brand on the shelf
Tell us about your pharmacy and what your customers ask for. We will reply within one hour.
Keep reading
- DermocosmeticsPrivate label dermocosmetics for sensitive skin: gentle formulas, tests agreed with you at external labs. Your own range, made in Italy, from 500 units.
- Intimate hygienePrivate label intimate wash, liquid or foam, plus soothing intimate gels: gentle formulas, carefully chosen pH, tests agreed with you. From 500 units.
- EU and UK complianceEU cosmetics compliance handled for you: CPNP notification, PIF and safety report with regulatory experts, EU and UK Responsible Person via partners.
- Claims and testingCosmetic claims in the EU and UK: the 6 common criteria of Regulation 655/2013, free-from claims, dermatologically tested and nickel tested.